LORACHE LIMITED is a marketing management, Human Capital development and Business Process & Strategist consultancy outfit, registered with Company & Allied Commission (CAC) of Nigeria to perform such businesses.
LORACHE deals in sales and marketing consultancy and training organisation working across multiple industries, including the consumer goods, finance, capital market, pharmaceutical, telecommunication, entertainment and leisure sectors etc. We develop integrated sales and marketing strategies focused around the point of purchase. We also devise transformational strategies through organisation design, process definition, and commercial ability development.
LORACHE provides a range of open and dedicated training programmes that gives insight and help clients develop and maintain the flow of integrated information and commercial insights to gain competitive advantage.Job Description
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
B.Sc / B.A Degree in any field
Proven working experience in digital marketing/ Graphics Designing
Must be knowledgeable in HR field
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Solid knowledge of website analytics tools (e.g., Google Analytics)
Experience in setting up and optimizing Google Ad words campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement.